Speedo produce a fantastic range of swimwear and swimming accesories including swimsuits, swimming goggles, kickboards, swimming fins and pullbouys plus much more.
Founded in Australia by Alexander MacRae, a 22-year-old Scottish immigrant who arrived in the country in 1910. The SPEEDO company began when MacRae Hosiery manufacturers, established by Alexander in 1914, extended the manufacture of underwear to swimwear and became MacRae Knitting Mills.
This acceptance of swimwear and the introduction of the ‘Racerback’ costume meant it was time for a new company name. A staff competition was held and won by a Captain Parsonson who coined the slogan ‘Speed on in your Speedos’. The SPEEDO name was born in 1928.
Today the company is headquartered in Nottingham, England, and is owned by the London based Pentland Group. The company is the world’s largest selling swimwear brand and manufactures products for both recreational and competitive swimming. Its trademark is a red boomerang-shaped logo.
Click here to see all of our Speedo Swimwear
Hi there,
I was wondering if anyone knew of swimwear which offered tummy support. I have had 2 very big babies and my tummy is not what it used to be. I’d love to be able to wear something other than shorts and a t-shirt to go swimming this summer.
TIA
Nat
Hi Nat
This is a question that we get asked quite a lot. So we have put together a few points to keep in mind when buying your swimwear.
Avoid purchasing any swimwear with horizontal stripes that will make the tummy area look even larger. Look for vertical lines that give the appearance of a slimmer waistline.
Avoid buying a tankini. Many women believe because tankinis are longer than a regular bikini top it will cover the stomach; oh contraire. You will find that these tops began to rise exposing a hanging tummy.
So what should you be looking for I hear you ask?
To hide the belly bulge consider buying swimwear in dark colors or with a print to camouflage the tummy. There are also many swimsuits now that have tummy control, look for these and make sure they contain spandex or lycra.
As for brands to look out for we would advise everyone to take a look at the Magicsuit Studs halter miog(19353)a(1384858))
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To know if you are a classic pear shape then your hips will be wider than your shoulders, or you carry more of your weight around your hips, bum and thighs. In order to avoid swimwear faux pas then you need pick swimwear that flatters your figure and slim the bottom half while adding some volume to the top. This is easy to do with our tricks!
Avoid boy short bikini bottoms, as more fabric just highlights that there is more to cover; instead go for a high cut leg as this will make you leg look longer and leaner, and go for a regular cut across the bottom as this will be most flattering for a pear shape. Pairing a patterned or bright bikini top, with a darker or plain swimwear bottom is the best way to balance your proportions, as it boosts your bust and slims your thighs and bum beautifully. Wearing horizontal stripes on your top half is also a great way to look gorgeous in your swimwear.
Do you need help picking flattering swimwear to suit your shape? Well here is the ultimate Swim Direct Swimwear Guide to help you find flattering, stylish swimwear to suit your shape this summer.
No matter what body type you have, this Swimwear style guide will help you solve your swimwear dilemmas, with tips on how to hide any problem areas and flaunt your best bits so you can look good and feel confident on the beach or by the pool!
Click here to see our full range of summer 2008 swimwear
Moontide was established in 1980 and this year celebrates its 20th anniversary of selling in the UK. Moontide were one of the first Australian/ New Zealand brands to make a name for itself in Europe and the UK and since 1988 have enjoyed selling bikinis and swimwear to us Brits.
The Moontide brands has grown in popularity due to their stylish and feminine swimwear that is not only beautifully designed but supportive and made from quality material.
Moontide Swimwear not only looks good and feels amazing but they also have a long successful history in swimwear.
Triumphs new swimwear range is just what you’d expect from one of the world’s leading manufacturers of swimwear: stylish, elegant with a comforting fit that will flatter your body style which will help you look and feel your best while round the pool or beach this summer.
Triumphs 2008 range feature bold including a designer palm leaf fronds and modern paisleys through to designer, vivid patterns, and colours; turquoise and orange tempered by black and shades of green. Triumphs Swimwear is going to be a very cool collection for summer.
It’s not all design and no manufacture quality either. Triumphs Swimwear features practical points such as underwiring and power net linings that secretly support, tops are generally softly shaped and often styled like a bra, Adjustable shoulder straps are the final touch for a personal fit.
VIEW TRIUMPH SWIMWEAR
We Say
The Performance Hydrasuit from Speedo is an original back zipping costume providing support and security. The design features a highcut neck and uses a durable, stretch material for modesty and comfort.
You Say:
I like the plain high neck with zip back. It is very flattering and practical for swimming. I am only 5′4″ but found it a little short in the body. The newer scientifically developed materials are thinner and comfortable but do show the shape of the bust a bit too much for public viewing! This is great for enforced school swimming as it is flattering, easy to get on and fuss-free. It could be improved with a bra-shelf for support and nipple coverage but then I am a 32 E and not everyone needs this. I suggest trying a couple of sizes as they are not particularly generous particularly in the length.
We are interested in what you have to say. Please feel free to leave a comment on this Speedo Performance Hydrasuit or click here to buy from our online swimshop.